Programs that utilize a wide variety of informational materials and techniques to increase the public's awareness of their rights and responsibilities as consumers of goods and services. The services may include information concerning federal and provincial consumer protection laws and regulatory agencies; advice regarding comparison shopping, use of consumer reports and buying guides, and other practices that help consumers make informed decisions and avoid problems before they occur; and education regarding the steps that need to be taken to resolve problems with unfair credit practices, defective products, shoddy repairs or workmanship or incompetent services.

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Programs whose primary purpose is to make the public aware of the measures that people can take to reduce the risk of fires or accidents in the home, at school, at work, in the air or on the water or while walking, driving or riding as a passenger in a motor vehicle; and/or which provide instructions for preparing for and surviving an accident should one occur. Also included are programs that conduct related safety inspections, particularly in the traffic safety area.

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Programs that provide information that improves the public's understanding of living and working conditions and other factors that safeguard their health and prevent or reduce the risk of injury, disease, disability and premature death. Health education programs help people make informed decisions about matters which affect their personal health and the health of others. They inform the public of health and safety hazards, help people modify behaviours that compromise their health, encourage people to take advantage of early detection programs and provide information about treatment and rehabilitation options for people who have an illness, injury or disability. They also provide anticipatory information or guidance to help people deal with and understand specific medical procedures, being hospitalized or other necessary interfaces with the health care system.

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Programs that provide classes, workshops or other educational opportunities for parents or potential parents who want to acquire the knowledge and skills to be effective in their parenting role.

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Programs that provide information through a variety of channels that improves the public's understanding of mental health and mental illness; the nature, etiology, diagnosis and treatment or management of specific mental disorders; and strategies for reducing the incidence of negative impacts where possible. Mental health education programs help people make informed decisions about matters that affect their personal mental health and that of others. They inform the public of the risk factors and signs of mental health conditions, encourage people to take advantage of early detection programs, help people modify behaviours that compromise their own mental health and provide support for family members and friends who are coping with mental illness or other mental health issues that have affected a loved one.

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